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Retail

Vendor Selection
for Enterprise Retail

A structured selection process that led to the right AI partner, lower total cost, and a roadmap that delivers value immediately.

Sector: Retail Service: Vendor Review Duration: 6 weeks Year: 2025

Proof in numbers

6weeks from kick-off to decision
€1.1Msaved on TCO over 3 years
12vendors assessed
35%higher expected business value
3departments behind one decision

AI in Europe

European brands already running AI in production.

Not my clients. Examples of what happens once AI moves past the pilot stage.

  • Sweden

    AI customer service assistant

  • Germany

    Fashion assistant for product advice

  • Investment firm

    AI strategy and use-case portfolio

  • Netherlands

    AI Trip Planner for travel planning

  • Germany

    Industrial Copilot for engineering

  • Enterprise retailer

    AI-driven vendor selection

  • Sweden

    AI DJ and personalized playlists

  • Germany

    Generative voice assistant in the car

  • International manufacturer

    AI roadmap and leadership

  • Netherlands

    Generative chatbot for customer queries

  • France

    Beauty Genius: personalized advice

  • Financial services firm

    KYC accelerated with AI document analysis

  • Germany

    Joule: copilot in business software

  • France

    Hopla: grocery shopping assistant

  • SaaS scale-up

    AI readiness assessment

  • Netherlands

    AI-driven payment optimization

  • Netherlands

    AI in medical imaging

  • Professional services firm

    Internal AI assistant for knowledge workers

Dave Willemstein, Independent AI Advisor
vertrouwen,
ervaring, impact ↓
Independent No vendor bias Senior only
20+ jaar ervaring
Focused on value
No hype
real impact

Situation

The organization wanted to use AI for demand forecasting and assortment optimization. There was plenty of supply, but no clear picture of which vendor actually fit the strategy, the data environment and the ambition to scale. Two suppliers had already presented, and both had an internal fan club.

Challenge

How do you choose the right AI partner in an opaque market, without getting lost in demos, promises and polished pitches? And how do you make sure the choice still holds up two years later, when the first setback arrives?

Approach

Criteria first, vendors second. Business, IT and procurement agreed the weighting factors together before a single name was on the table. Twelve parties went through the same process: the same questionnaire, the same scenario on real data from their own environment, the same amount of time. Scorecards were filled in independently and discussed afterward.

Decision

The three-year TCO analysis flipped the picture. The party with the lowest license fee had by far the most expensive integration and the weakest exit path. The eventual winner ranked third after the demos, but won on data fit, integration cost and reference checks we ran ourselves, outside the list the vendor supplied.

Result

A future-proof partner choice with demonstrable value, €1.1M lower total cost over three years, and a roadmap with quick wins and scalable impact. More importantly: a decision document procurement signed off without additional questions.

Next case

AI roadmap & leadership for a global manufacturer

No coherent AI strategy, and scattered pilots that never scaled.

Read the case →

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